Our Story

In 1986, Jeff Richards began his career as a financial advisor, working alongside Kim Seymour in East Lansing, Michigan. Five years later, Dean Cady also joined Seymour, Miller & Associates firm.

Over the next 20 years, Jeff and Dean built both a professional and personal relationship, sharing a vision of exceptional client service, legacy, continuity, and a strong team culture. As their respective practices grew, the firm's name evolved to Seymour, Richards & Associates and then finally, Seymour, Richards, Cady & Associates.  

With increased growth and changing industry standards, Jeff and Dean each expanded their individual practices to better serve their clients. In 2013, Dean founded Cady Financial, and four years later, Jeff founded Richards & Addy Wealth Management, alongside Matt Addy. As fate would have it, both firms relocated to the same building in Lansing. In the years that followed, Dean and Matt formed a professional relationship as well.

Earlier this year, Jeff, Dean, and Matt decided to merge their successful practices, combining over 70 years of financial planning experience – bringing together a team of 5 licensed financial advisors and 6 dedicated support staff to form Richards & Cady Wealth Advisors.

While the office name and location have occasionally changed over the last four decades, one thing remains constant: our team-centered approach and unwavering commitment to providing our clients with the highest level of service and support.